F1tv: F1 TV Launches 4K Dolby Vision Coverage in the United States
F1 TV Launches 4K Dolby Vision Coverage in the United States
F1 TV is rapidly expanding to new platforms and markets worldwide, reshaping how fans experience the sport. On March 7, 2026, F1 TV launched its 4K Dolby Vision coverage in the United States, a significant milestone as it marks the first-ever Dolby Vision broadcast in Formula 1 history. This innovative technology allows for sharper details during high-speed racing sequences due to reduced video compression, enhancing the viewing experience for fans.
The Australian Grand Prix kicked off this historic coverage, which is now the exclusive home on Apple TV in the United States. The service covers all practice, qualifying, sprint, and race sessions live, providing fans with comprehensive access to the sport. Subscribers can enjoy the service for $12.99 monthly, with a 7-day free trial available for new users. Notably, F1 TV Premium is included at no additional cost for Apple TV subscribers, making it an attractive option for fans.
In addition to the live coverage, viewers can access up to 30 simultaneous live feeds, including features like Driver Tracker and telemetry, allowing for a more immersive experience. This expansion of F1 TV’s offerings is part of a broader strategy to enhance fan engagement and accessibility. Apple has secured a five-year media rights deal with Formula 1 worth $750 million, further solidifying its commitment to the sport.
Apple’s partnership with Formula 1 also brings additional features to enhance the fan experience. Apple Maps will display custom Grand Prix circuit maps for fans attending races in person, while Apple Music will broadcast all races live, complete with driver-curated playlists. These integrations aim to create a more connected and engaging environment for Formula 1 enthusiasts.
Key figures in the industry have expressed their enthusiasm for this new chapter in Formula 1 broadcasting. Eddy Cue, a senior executive at Apple, stated, “The launch marks the start of a new era for Formula 1 fans in the US.” Meanwhile, Stefano Domenicali, CEO of Formula 1, remarked, “As we begin this exciting chapter for our sport with new teams, cars, engines, and drivers, it is the perfect time to welcome Apple as our broadcaster in the United States.”
Looking ahead, the coverage is set to expand further, with plans to include platforms such as Yahoo Sports, Tubi, TelevisaUnivision, and IMAX theaters by summer 2026. This expansion will provide even more opportunities for fans to engage with the sport across various media formats.
As F1 TV continues to innovate and expand its offerings, it is clear that the landscape of Formula 1 broadcasting is changing. Fans can anticipate a more dynamic and interactive viewing experience as technology and media partnerships evolve. Details remain unconfirmed regarding any additional features or changes that may come with this expansion, but the excitement surrounding F1 TV’s launch is palpable.
